Mission Critical Computing

BEIJING EVENT CANCELLED:
Due to the unavailability of several keynote speakers and Chinese government officials, MCC Beijing has been cancelled. For more information, please contact info@eventmgrs.com

The pace of change is increasing. Events on one side of the world have a dramatic effect on the other. Economies are inextricably linked. Pundits talk about the next industrial revolution, the Information Age and the rise of the digital economy.

Through all of this, industry leaders must continue to grow their companies for the benefit of customers, employees and shareholders alike. They must devise strategies which steer their companies through the minefields of economic, political and competitive turbulence. They must keep their companies agile, embrace change and create strategic business advantage. And they must have the insight and foresight to recognize new market opportunities as they occur.

But what are the strategies which enable this to happen? In essence there are four:

Innovation strategies create new wealth and markets by stepping outside the conventions of normal thinking and finding new ways of fulfilling existing customer needs or identifying new ones that consumers may not even realize they have.

Differentiation strategies generate sales by increasing the perceived value of products and services and putting competitors at a disadvantage.

Operational strategies focus on "doing things right" rather than "doing the right things" to increase revenue and profitability.

Alliance strategies look at the synergies which accrue along the value chain, creating real or virtual alliances to generate incremental wealth.

Developing strategies demands a deep understanding of the factors that are driving change in today's marketplace. Information technology is one of the most compelling factors, with its inherent power to create new market opportunities and change the way we live and work.

The MCC Conferences are laying the foundation for these strategies to be applied in a unified and responsible manner, with the intention of effecting steady and universal growth. Please join us in our quest to bring together the forces that will make our global economy thrive in the next millennium.